Business

Moutai promotional campaign hits 40 million views

Baijiu maker’s geographical culture month introduces a green theme for China’s leading spirit brand 14 April 2023 | GLOBE NEWSWIRE (Company Release) In March 2023, Moutai launched the “Geographical Culture Month” marketing campaign on Facebook, […]

Wuliangye Baijiu bottle in Chinese liquor store
Culture

Paris gets a taste of Chinese Baijiu

Wuliangye is not China’s most recogniZable liquor brand but with a 45% domestic market share it is the nation’s best selling Leading Chinese spirit producer Wuliangye Yibin hosts a tasting on the banks of the […]